Sunday, February 10, 2013

Are You Willing To Pay More For A Home With Good Broadband Connection?

A survey conducted by Halifax, UK, indicates that a good broadband connection is given a great importance, not only by technology freaks, but by the general public as well.


"A strong broadband connection is an increasingly important factor when choosing where to live. We are living in the digital age and as such more people are choosing to work from home, but as well as this it's a part of our everyday lives with web browsing and streaming television commonplace," says Martin Ellis, Halifax economist.

"As a result we find people are increasingly prepared to pay a premium for homes with a good broadband signal, and this is likely to remain a factor when choosing where to live," adds Ellis.



More than a quarter of people surveyed said good broadband connection will definitely affect their decision of buying a house. Also, a fifth of people would be willing to pay an extra 4% to 10% on the price of a property which is a significant sum of money when average UK house price is £162,932. The number willing to pay a 3% premium is even higher, with 85% of those in the North East will to pay the extra, dropping to 40% in the East Midlands and averaging out at two thirds.

See also: Scottland’s First Satellite To Launch This Coming June